Friday, October 2, 2009
This week we are meeting Susan of Made 4 You By Susan (A Little Bit of Everything- Designs from a chick with ADD). And her shop does have a little bit of everything from yarn to knitted and crocheted items to jewelry and a vintage item. I think the cute subtitle tells me not only that she has ADD, but that she is a person who makes lemons into lemonade. To get to Susan's shop, click on the title Etsy Knitters and Crocheters on Parade.
You make reference in the sub-title of your shop to having ADD. How does that influence your designs?
I know that I don't have the patience for anything large and complicated. Even small complicated projects just baffle me at times (knitting socks). I get the most satisfaction from completion, so I try to complete some smaller projects while working on something larger. I also try not to learn multiple new skills at the same time to keep the frustration level low.
How old were you when you learned to knit, and who taught you?
I only learned to knit about 2 1/2 years ago--so I was 39. I had been crocheting since I was 12 and I desperately wanted to learn how to knit, so I took a class at a local college. I'm still a beginner so I'm trying to master the basics before moving on to anything more advanced. I learned to loom knit shortly after needle knitting because the small DPNS were too hard on my carpal tunnel, so I enjoy using that method to make hats.
You've had your shop on Etsy for over three years. What advice would you give to new shop owners?
Get involved with the Etsy community! Get on the threads and talk to people (not just posting and leaving). I found so many connections in the promotions thread and I did BNRs for many months to spread the word about my shop. I also suggest joining street teams. A team comprised of people who sell similar items is an asset. Trading is another way to get your name out there--I have a lot of sales from people I have traded with in the past. Last, I would advise to advertise. I carry my business cards everywhere and when I'm asked about my shop, I hand over a card. Wearing the items I sell is good advertisement, too. I also have a Facebook fan page and get a lot of business from that site. Basically, you have to put the time and energy into your shop for it to succeed!
What direction would you like to see your shop take in the future?
I had originally opened my shop to sell off the inventory from my jewelry craft business, but the jewelry making never went away and I had to open another shop for it (pendantsandmore.etsy.com). I would definitely like to showcase more knitting. Crocheting comes easier for me and it's a safe fallback, but knitting is something I'd like to do more of in the future. I'm expanding my line of products to include some original designs and I'm going to continue in that aspect.
If you could be anything you wanted to be, what would it be and why?
LOL! With ADD, I can't pick just one thing to be!
1) I'd be the first female NFL referee because I love football! (but I can't stand the hot weather, so all games would have to be inside)
2) I'd be a popular mystery writer because I love to write.
3) I'd get my PhD and teach English or communications at a huge college.
4) The most realistic--I'd like my Etsy stores to be my full-time business and support me.